The cloud is transforming relationships between buyers and sellers of logistics services. Currently most companies manage their operations with information systems that focus on what occurs within their four walls. They’re designed to segregate and protect company data in secure fortresses. To the extent they do this well, they make it harder for supply chain partners to collaborate.
In contrast, cloud-based technologies enable collaboration. They link diverse companies, information systems and data. They establish a common territory for sharing. In the cloud, companies can easily contribute and receive current information.
Cloud-based platforms enable the role of a neutral arbiter. For companies that buy or sell logistics services, this role improves relationships. As it does so, it helps make each party more profitable.